Making the Move to Virtual Events?
"When we first started talking to [MIG] we said we have to do something more than a WebEx, but we didn't know what that meant. We had our client experience team go out and vet a lot of people...and they said these are the people we have to use because they're like us...super friendly, hospitable, great partners, and leadership values their employees."
Building Leadership & Recognition
Your company needs to connect, and with MIGstream, you can. It’s a different format and language, but you can still deliver education, timely announcements, recognition, and awards—all while engaging in two-way conversations with your audience.
Video Streaming Trends
According to Cisco, 82% of all internet traffic by 2022 will be consuming videos. In other words, people love TV. MIG knows how to translate live events into the language of broadcast TV. MIG can also show you how to use broadcast media as an ongoing communication tool (think episodic here) to keep conversations sharp, small, targeted, and up to date.
Measuring Engagement & ROI
Online/virtual lets you gain insight and respond in real-time to your audience. Livestream, meeting apps and microsites all provide smarter ways to track engagement patterns. Statistics such as visitor traffic, engagement levels, and viewing times provide companies with information that can easily be translated into ROI—all while allowing them to make adjustments or change course based on real-time feedback.
New Broadcasting Technology
You get to take advantage of the same broadcast technology that networks use. Augmented graphics, holograms, lower thirds, live chats, feeds and polling, 3D environments, and pop up window frames—MIG has it all and we know how to use it.
Flexible Timeframes for Audiences
When it comes to virtual, you are not locked into a traditional 3-day time frame or one-location experience. Virtual Events can run longer, accumulate more leads, and reach more people. No longer do companies have to cram all of their event content into one, two, or three days. Virtual can allow brands to touch base with their audience for weeks and months with micro-events and engagements, allowing for more data acquisition and stronger relationships in the process.
Additional Options for Audiences
We are now entering the age of hybrid events—the combination of live events (when they do return, and they will) with virtual to add new audiences and extend the reach to remote ones. Don’t be the company that falls behind the curve.
Expanding Audience Diversity
The most robust brand communities have always been a hybrid of online and offline. So, if your company has been all offline, now is the time to seize the opportunity—so you have a broader, more diverse community when the dust settles.
Reducing Overhead Costs
One of the best parts of an in-person event is also one of the most expensive: travel. Traveling is exciting and can help event audiences’ breakthrough their daily grind, but it’s also extremely costly. Other costs include renting event space, hiring staff, and hotels. Fortunately, none of these costs apply to virtual events.
